Department of Media and Communication

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Naderer Brigitte

Dr. Brigitte Naderer

Post Doc


LB Rieger


Ludwig-Maximilians-Universität München
Institut für Kommunikationswissenschaft und Medienforschung
Oettingenstr. 67
80538 München

Room: A011
Phone: +49(89)2180-9690

Office hours:
by appointment only

Further Information

Master studies in Political Science and Communication Science at the University of Vienna. 2017 PhD degree in Communication Science. Title of PhD Thesis „The Impact of Product Placements in Children’s Movies: Content, effects, and Protective Measures“. 2018 awarded with the Bank Austria Research Award for Outstanding Doctoral Theses and the Top Dissertation Award of the Children, Adolescents & Media Division of the International Communication Association (ICA). Awarded with four other competitive Top Paper Awards of the ICA and the Top Reviewer Award of the Children, Adolescents & Media Division of the ICA. From 2013 to 2019 research assistant at the Department of Communication of the University of Vienna. Since 2019 post-doctoral researcher in the team of Prof. Rieger at the Department of Media and Communication of the Ludwig-Maximilians University of Munich. Part of the research Project PRECOBIAS.

Resarch Focus

Media effects, media literacy, persuasive communication, digital communication, effects of media use on children’s and adolescents’ well-being.